We start with a thorough interview and high-level analysis of your business and finish with an industry overview and competitor research.

 

From this work, we will identify the key opportunities and directions available to your business... opportunities that will provide increased revenues and profits and smoother operations that will in turn lead to enhanced business value. 

 

In the Strategic Impact report we analyse:

We present you with a Strategic Impact Report that summarises this high-level overview of your business in point form and outlines the options for the business that we see possible for growth, development, marketing, structure and autopiloting.

 

You will then be in a position to decide which areas to address first in your business, develop action plans and start implementing the strategies yourself. Or alternatively you can engage SMI Business Impact to create an Action Plan and help rollout the strategies in partnership with you. The choice is yours.

 

If you prefer you may select a component of your business only, such as marketing and/or digital marketing,  and request a Strategic Impact Report for just that area of your business.

 

This focus will therefore be limited to the brief and in the case of the marketing would focus more on strategies to drive more clients to you to grow the business to the levels that you want. What are your current marketing and digital marketing strategies? These are reviewed for effectiveness and compared against your competitors and how they approach the market. What are the industry trends and which technologies can you leverage for innovation and differentiation?

 

What are your marketing Strengths, Weaknesses, Opportunities and Threats in your business. How you can integrate traditional (bricks and mortar) and digital (online web and email) to get the most from your overall marketing initiatives?